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PepsiCo designs clothing line for 'fun Cheetos snacking'

The Cheetos clothing line was designed in partnership with Betabrand. Pic: Fourohfour

PepsiCo has introduced a new clothing line for consumers to make snacking on Frito-Lay's Cheetos more memorable this spring.

FOOD VISION 2017: Food evangelists, 3D printed selfies and the importance of ingredient diversity

FOOD VISION 2017: Food evangelists, 3D printed selfies and the importance of ingredient diversity

© iStock/sergeyryzhov

Nielsen's top innovative products: 'Our winners leveraged package design, pricing & advertising to truly remarkable effect'

Mintel's top European trends for 2017 - and the firms already following them

Mintel's top European trends for 2017 - and the firms already following them

© iStock/RawpixelLtd

Scouting out Europe's latest free-from innovation at SIAL

Source: IBIE

Clean label, egg replacement, sugar reduction: IBIE 2016 bakery ingredients round-up

Source: iStock

Manufacturers use quinoa for added nutrition, texture, color and function

Importer European Confections to bring raw chocolate from Netherlands and other candy & snacks to the US

European invasion: The candy and snacks coming to the US in 2016

© iStock

How is Big Food harnessing start-up innovation?

NPD May 2016: Pringles Quesadilla, TMNT cakes and Epic jerky bars

New product round-up May 2016: Pringles Cheesy Quesadilla, TMNT cakes and Epic Provisions jerky bars

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